
LVMH: Unified Inventory Management for an Exceptional Omnichannel Experience
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High-end services for omnichannel
Personalization, 24-hour delivery, customer service support
Technical support for international business
Opening of a subsidiary in China to meet PIPL challenges
Risk management in line with the luxury sector
Protection against bulk orders and payment fraud
Need

Need: Offer an exceptional experience on the digital channels
LVMH, a benchmark in luxury, is committed to providing an impeccable experience across all channels. When visiting a store, customers receive a personal welcome and individual advice. Advisors are not just salespeople: they suggest products that are best suited to the expectations of exacting customers, while embodying the know-how and excellence of the brands.
Challenges

Challenges: achieve operational excellence across all operations, worldwide
The OMS (Order Management System) is pivotal to ensuring this omnichannel experience, but the existing solution used by the Group had limitations. LVMH was therefore looking for a new OMS to support its plan, structured around several objectives: large-scale inventory management and visibility, the flexibility to adapt to the Group’s needs, and finally, innovation and technological performance.
Solution

Solution: a powerful, flexible OMS with configurable rules by country, customer type, etc.
Kbrw’s solution, offering the best performance on the market, meets the challenges of responsiveness and performance for processing LVMH’s large order volumes and managing peaks in business activity, while providing the Group with visibility over its entire stock worldwide. A multi-phased approach has ensured a successful migration in each country, while adapting the solution to local needs.
The OMS makes it possible to offer the most suitable delivery method for online orders and, in the event of a product being unavailable in-store, to meet its promise of delivery in less than 24 hours, while offering customized services to its customers. In addition, thanks to a complementary financial orchestration module, LVMH can track the “Order to cash” path to guarantee the quality and excellence of the customer journey.

Need: Offer an exceptional experience on the digital channels
LVMH, a benchmark in luxury, is committed to providing an impeccable experience across all channels. When visiting a store, customers receive a personal welcome and individual advice. Advisors are not just salespeople: they suggest products that are best suited to the expectations of exacting customers, while embodying the know-how and excellence of the brands.

Challenges: achieve operational excellence across all operations, worldwide
The OMS (Order Management System) is pivotal to ensuring this omnichannel experience, but the existing solution used by the Group had limitations. LVMH was therefore looking for a new OMS to support its plan, structured around several objectives: large-scale inventory management and visibility, the flexibility to adapt to the Group’s needs, and finally, innovation and technological performance.

Solution: a powerful, flexible OMS with configurable rules by country, customer type, etc.
Kbrw’s solution, offering the best performance on the market, meets the challenges of responsiveness and performance for processing LVMH’s large order volumes and managing peaks in business activity, while providing the Group with visibility over its entire stock worldwide. A multi-phased approach has ensured a successful migration in each country, while adapting the solution to local needs.
The OMS makes it possible to offer the most suitable delivery method for online orders and, in the event of a product being unavailable in-store, to meet its promise of delivery in less than 24 hours, while offering customized services to its customers. In addition, thanks to a complementary financial orchestration module, LVMH can track the “Order to cash” path to guarantee the quality and excellence of the customer journey.
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