5 key levers to optimize the omnichannel distribution of fresh products

Discover in this ebook our tips for improving customer experience while reducing your logistics costs, as part of your omnichannel distribution strategy. Find concrete examples of actions to implement on 5 different themes:

• enhancing traceability
• making the customer promise more reliable
• minimizing out-of-stock situations
• maintaining the cold chain
• reducing food waste

 

With the participation of Philippe Quenedey, Digital & e-commerce strategy consultant - 1WEB4 and François Dupeyron, Supply chain consultant specialized in e-commerce - Efsevia Consulting.