Need
Need: modernize an aging technological infrastructure for orders placed by customer and account managers
Faced with rapid market developments, Michelin has embarked on an ambitious digital transformation to optimize its operations, streamline its services, and offer an enriched user experience. Michelin had to meet three objectives: to unify and modernize its order management systems, to make its supply chain more agile, and to improve customer satisfaction by integrating B2B services with high added value.
Challenges
Challenges: a gradual transition to flexible and stable technologies, with advanced risk management
Michelin historically managed its B2B orders via, on the one hand, a dated customer portal with little flexibility and scalability accessible, and on the other, command lines sent to AS400 servers by account managers. The group therefore aimed to replace these inflexible and unsustainable solutions and gradually abandoning Michelin’s on-premise ERP. All this while simultaneously adopting a phased and personalized approach, allowing for the adjustment of different user profiles to new solutions.without interrupting business activities.
Solution
Solution: real-time OMS, intuitive order portals, and Michelin-specific developments
To replace the order portal accessible by Michelin customers, Kbrw recommended a phased approach using ‘mirroring’ rather than an abrupt transition. This allowed Michelin to maintain continuity of service for its customers. To replace the order intake system on the AS/400, Kbrw has developed an innovative interface, incorporating an agreement engine which provides a detailed description of the products, delivery options, and prices accessible to each customer.
The solution was deployed alongside the implementation of an advanced technological ecosystem including an Order Management System (OMS), to coordinate orders by allocating the Michelin supply chain capacities according to needs. To optimize exchanges between systems, Kbrw has set up an event-driven architecture within the OMS. Located at the center of the Michelin IT system and connected directly to each of the other systems, it centralizes data exchanges to achieve a single source of truth.
Tailor-made functionalities have been developed to meet Michelin's other needs: management of tire retreading, provision of a separate order method for regular clients, access to an extended supply chain, etc. Kbrw has also created a Vendor Managed Inventory solution to help Michelin manage its resellers' stocks.
Need: modernize an aging technological infrastructure for orders placed by customer and account managers
Faced with rapid market developments, Michelin has embarked on an ambitious digital transformation to optimize its operations, streamline its services, and offer an enriched user experience. Michelin had to meet three objectives: to unify and modernize its order management systems, to make its supply chain more agile, and to improve customer satisfaction by integrating B2B services with high added value.
Challenges: a gradual transition to flexible and stable technologies, with advanced risk management
Michelin historically managed its B2B orders via, on the one hand, a dated customer portal with little flexibility and scalability accessible, and on the other, command lines sent to AS400 servers by account managers. The group therefore aimed to replace these inflexible and unsustainable solutions and gradually abandoning Michelin’s on-premise ERP. All this while simultaneously adopting a phased and personalized approach, allowing for the adjustment of different user profiles to new solutions.without interrupting business activities.
Solution: real-time OMS, intuitive order portals, and Michelin-specific developments
To replace the order portal accessible by Michelin customers, Kbrw recommended a phased approach using ‘mirroring’ rather than an abrupt transition. This allowed Michelin to maintain continuity of service for its customers. To replace the order intake system on the AS/400, Kbrw has developed an innovative interface, incorporating an agreement engine which provides a detailed description of the products, delivery options, and prices accessible to each customer.
The solution was deployed alongside the implementation of an advanced technological ecosystem including an Order Management System (OMS), to coordinate orders by allocating the Michelin supply chain capacities according to needs. To optimize exchanges between systems, Kbrw has set up an event-driven architecture within the OMS. Located at the center of the Michelin IT system and connected directly to each of the other systems, it centralizes data exchanges to achieve a single source of truth.
Tailor-made functionalities have been developed to meet Michelin's other needs: management of tire retreading, provision of a separate order method for regular clients, access to an extended supply chain, etc. Kbrw has also created a Vendor Managed Inventory solution to help Michelin manage its resellers' stocks.