Order Capture

Unify omnichannel order capture

Customers abandon when promises slip. Channels, partners, and portals each apply different rules, so availability, price, and lead times drift. Kbrw serves as a fulfillment orchestration & execution layer. Expose a single, reliable promise (ATP/CTP) to every channel, create your own policies, test changes and promote them progressively from store or website, to region, to network.

Capture orders from any channel, fulfill and manage them from a single back-office.

Benefits of Kbrw’s Order Capture solution

Improve conversion, OTIF and margins.

Accelerate Order-to-Cash (O2C)

Full availability of order capture process, even through peak activity

Elevate promise reliability everywhere

One truth for availability, price, and ETA across web, store, portal, EDI...

Enhance personalization by policy

Entitlements, assortments, price lists, SLAs, and tiers governed centrally

Improve Omnichannel CX

A single solution to capture orders from all channels, direct and indirect, including high-volume APIs/EDI/S2S and bulk flows

Facilitate Order Prioritization Full orchestration of orders from B2C, B2B, B2E, intra-company, etc.

Accelerate Change A/B policies (substitution, slotting, allocation), then roll out with audit and rollback

Maximize Adoption Tailored & intuitive interfaces for sales teams, partners and customers

Bolster Real-time Synchronization Automatic and instant sharing of information between all connected systems

Enhance Visibility with Control Business & technical views in one place: health, status, and exceptions with playbooks

Large Ordering Channels Capabilities

Capture orders from any channel, at any scale, All into a single, real-time flow:

Customer-facing (webshop, B2B portal, CSR / Call center portal)
Indirect semi-automated (email, Optical Character Recognition)
System-to-system (EDI, API, file-based)

This provides:

Seamless integration with e-commerce, partner systems, and customer tools
High-volume batch and/or automatic ordering for enterprise clients
Full access to essential information for sales teams
Unified visibility and consistency across every channel

Every order is captured instantly and ready to fulfill using the same logic, or prioritized according to your own rules.

Customer Promise and ATP Management

Kbrw’s Customer Promise & ATP Management ensures that customers see what’s really available, when it can ship, and from where, through advanced ERP integration.

Expose precise stock availability and real-time delivery promises based on the live state of your supply chain
Offer differentiated experiences: display global stock, regional stock, or local warehouse availability depending on the customer’s location and business rules
Prevent backorders and cancellations by aligning every promise with actual capacity

Customers receive accurate delivery information and faster service, while your teams benefit from fewer exceptions and a more resilient order flow.

B2B Customer Agreements Management

For B2B organizations, customer-specific agreements define the heart of commercial relationships.

Our Agreement Engine dynamically enforces and personalizes:

Product eligibility and assortments
Price lists, discounts, and negotiated terms
Delivery promises and service levels
Custom rules by geography, customer type, or channel

Sales teams and customers see only what applies to them, reducing errors and simplifying complex commercial setups.

FAQ - Kbrw's Order Capture Solution

What problems does Kbrw’s Order Capture solution solve? Kbrw unifies omnichannel ordering so customers always receive a consistent, reliable promise across web, store, partner portals, EDI, APIs, or call centers. It eliminates discrepancies in availability, pricing, and lead times by acting as a policy-as-code layer alongside your ERP. This prevents cart abandonment, reduces errors, and ensures every channel operates from the same rules.

How does Kbrw’s Order Capture solution ensure a reliable availability and delivery promise (ATP/CTP)?

Kbrw exposes a single, real-time promise to all channels, based on the current capabilities of your supply chain and on your fulfillment policies. Policies such as sourcing rules, stock visibility, and SLAs are taken into account to arbitrate and execute fulfillment, adapting to supply chain disruption in real-time. These can be changed easily, tested, then deployed gradually.

Can the solution handle both B2C and B2B ordering complexity?

Yes. Kbrw supports all customer types (B2C, B2B, B2E, partners, intra-company) through a unified engine. For B2B, it dynamically applies customer-specific agreements, including assortments, price lists, entitlements, discounts, and SLAs, so each customer or sales team sees only what applies to them.

What types of ordering channels can Kbrw integrate with?

Kbrw captures orders from any channel and at any scale: websites, mobile apps, in-store apps, APIs, EDI, S2S integrations, bulk uploads, partner systems, call centers, and B2B portals. Every order enters the same real-time flow and can be prioritized or orchestrated according to your business rules.

How does Kbrw improve operational performance and user experience?

Kbrw boosts conversion, OTIF, and margins by ensuring fast order processing, even at peak volume, and governing all commercial policies centrally. Intuitive interfaces support sales teams and customer service agents with full visibility, order status tracking, and tools to resolve exceptions. Real-time synchronization keeps all systems aligned, and observability capabilities provide 360° monitoring across orders, channels, and sites.

Unify omnichannel order capture

Benefits of Kbrw’s Order Capture solution

They chose Kbrw

Order Capture features

Large Ordering Channels Capabilities

Customer Promise and ATP Management

B2B Customer Agreements Management

Customer Service Portal

Observability & 360° Status

Why should you choose Kbrw?

Contact us to unify order capture without replatforming

Bring more agility to your whole supply chain

FAQ - Kbrw's Order Capture Solution